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Running Scared

By Howard Leavitt on November 19, 2008

The last three months have seen economic conditions that haven’t existed since the Great Depression. It is no wonder that many dealers have been frozen in fear and inaction. Snap out of it, think what you have control of and make changes to be in position to survive through declining volumes.

If you are in contracts and can get out of them do so, cut your loss now and find economic solutions for your dealership. We built layers of management to solve the sales solution when volumes increased. It is time to operate lean and positive for the short and long terms. Bring your employees to the table to be part of the solution, they have great ideas and will work for the survival of your business.

Customer follow up, retention, and relationship building with your base is essential to compete with good products or poor. The basics, process, structure and accountability. Execute and you will succeed.

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